Aloft Hotels.

Establishing an IP for the 'her'fluencers

Ever heard of a hotel made for millennials?

The world’s first hospitality brand that is ‘Different by Design’ made its way into India to capture the booming Indian millennial market.

A hotel equipped with artificial intelligence, driven by social media emojis and built keeping in mind the taste of today’s generation - 

commanded a launch that does just that.

So we took ‘aloft’ a little too seriously.